South Davis Bison Rugby Football Club
South Davis Bison Rugby Football Club
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In 2022, the rugby club had outsourced branding but it only entailed a logo and colors and not any other information.
In spring of 2023, I came in and started to help with graphics to help improve the club's image. By first, using the color schemes and creating a cover photo with a picture collage of some of the players as well as using the logo and creating match fliers each week showcasing pictures from the games and then editing some bts videos.
Here are some examples of graphics I designed for the team
This was designed in the format to post in an Instagram or Facebook story
This was the graphic I made to announce them winning their state championship.
I was looking for a font best similar to the one the logo has without having any of the information of the fonts used by the third party company.
Branding Before
Branding Before
Here are some examples of their posts prior to me coming in and designing for them. They had good efforts, but not a clear vision or brand guidelines to use as a reference.
This was the previous Facebook (mobile view). I created a new cover image for them as well as took away the extra space in the Facebook name. There's an extra space after "rugby"
Hapa Glow Co (2018-2021)
Hapa Glow Co (2018-2021)
In 2018, I was approached by a friend who was starting an organic skincare company. I helped create and design the logo as well as the photography for the company. Besides promoting natural skincare products, we had a mission for diversity and inclusion in our content as well as an emphasis on women empowerment. While the company stopped due to other work commitments and not being able to dedicate time to this full time of making product, the mission and content created is one I always look back to and am proud of.
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Branding Photoshoots
Branding Photoshoots
Sportsman's Warehouse (2021-2023)
Sportsman's Warehouse (2021-2023)
The previous site in 2021 when I first started working there. Inconsistent fonts, there were about four different fonts being used - Open Sans, Oswald, Good Pro, and Quatro Slab.
Current view (2023) with the two fonts - Quatro Slab and Inter. We chose Inter because it was a clean, yet modern font. Also limited the use of text in all caps.
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